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Media Brands

Strategic Partners supports healthcare professionals through several media platforms, including Scrubs magazine, the leading lifestyle media brand for nurses; our website,; and scrubsBeat; a video channel for nurses.

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Scrubs Magazine

Published semiannually; Scrubs magazine presents uplifting editorials, expert opinion, fashion and beauty features, career advice, and health and wellness stories specifically addressing the needs and interests of nurses and healthcare professionals. is the largest lifestyle website for healthcare professionals in the world, with an average of 1 million unique monthly visitors. In addition, manages multiple social media platforms reaching more than 1.3 million followers on Facebook, Twitter, Pinterest, Instagram and YouTube. These interactive platforms, designed specifically for the nursing community, contribute to a significant and active online voice that addresses the needs and unique challenges of these professionals.


Our scrubsBeat YouTube channel supports nurses with weekly videos on topics that matter to them and their careers. Developed by nurses with a passion for their field and a desire to mentor, scrubsBeat tackles subjects such as continuing education, workplace guidance, on-the-job realities and practicalities, and self-care in a demanding profession.